Rethinking Added Value

Your added value =
The size of the pie when you are in the game
The size of the pie when you are out of the game

B.J. Nalebuff & A.M. Brandenburger

Traditional Innovation Management focuses on how to organize as a private company the internal processes, like roadmapping, programming, competence development, value proposition and technology development.

Last decades business have organized themselves in networks, increasing stakeholder interaction, including non-profit stakeholders.

Modern Innovation management implies to lead a collaborative network of internal and external actors to create and deliver new added value (additional pie) to its eco-system.

The more added value (as defined above) a player has, the more power it has to influence the network towards its ambitions